Community Guidelines

#STEPITUPNZ Social Media accounts are managed by Cigna Life Insurance New Zealand Limited (Cigna), which include:

  • Facebook
  • Instagram
  • Website blogs on


Health & Wellness Information

The health and wellness information on the Service is provided for #STEPITUPNZ by Cigna or #STEPITUPNZ associated entities is solely for informational purposes as a public service to promote consumer health wellness and Cigna Round the Bays activates. The information is not the opinion of Cigna New Zealand, and it is not meant to provide medical advice tailored to you in any way. It does not constitute medical advice and is not intended to be a substitute for proper medical care provided by a doctor or nurse. Cigna assumes no responsibility for any circumstances arising out of the use, misuse, interpretation or application of any information supplied on the Service. Always consult with your doctor for appropriate examinations, treatment, testing, and care recommendations. Do not rely on information on this site as a tool for self-diagnosis.  If you have a medical emergency, call 111.

Cigna and its associated agencies and companies will not be liable for any loss (including, without limitation, indirect, special or consequential loss or loss of profits), expense, damage, personal injury or death which is suffered or sustained (whether or not arising from any person’s negligence) in connection with registering, participating, or using any item received or issued though #STEPITUPNZ, except for any liability which cannot be excluded by law (in which case that liability is limited to the minimum allowable by law).


User Online activity  

We encourage open discussion, participation, interaction with other members and we welcome your comments as expressed in our House Rules.  This is conditioned on your compliance with the following:

Do not post or transmit any unlawful, threatening, abusive, libellous, defamatory, racist, obscene, vulgar, pornographic, profane or indecent information. This includes, without limitation, any comments containing harassing or offensive language, using sexual references, racial slurs or that encourage illegal conduct. This ban includes anything that would constitute a criminal offence, give rise to civil liability or otherwise violate any local, national or international law.

Do not post or transmit any information, software or other material that violates or infringes the rights of others. This prohibition includes material that constitutes an invasion of privacy or publicity rights permission from the owner.  You also agree to indemnify and hold Cigna, our employees and directors harmless from any claim or demand, including reasonable legal fees, made by a third party arising from any information or material you contribute to the Social Media you access via the Service.  And also you agree not to post any information, software or other material for commercial purposes.

Do not engage in disruptive activity online, including excessive use of scripts, sound waves or scrolling (repeating the same message over and over).  Also you agree to not post or transmit any information, software or other material that contains a virus, worm, Trojan horse or other code that has contaminating or destructive properties.

Do not solicit other users to join or contribute money to any online service or other organization, or advocate or attempt to persuade users to join in legal or illegal schemes.

We reserve the right to monitor any and all information transmitted or received through the Service. Cigna and #STEPITUPNZ may examine, record, copy and use any information on the Service in accordance with the Cigna Privacy Policy. We reserve the right, in our sole and absolute discretion to remove any information or materials, in whole or in part, from Social Media. #STEPITUPNZ also reserves the right to remove any information or materials that, in #STEPITUPNZ opinion, is outdated or no longer relevant.

Never pretend to be any other person or entity. Site users also may not falsely represent their professional or other affiliation with any person or entity.

Do not use the Service accounts to collect personally identifiable information in violation of the policies contained in the Cigna Privacy Policy.

Cigna and #STEPITUPNZ are not responsible for the personal, political, organisational or religious beliefs of its members on Social Media.  This is necessary in order for Cigna to comply with its obligations under the Harmful Digital Communications Act 2015.  The purpose of this Act is to deter, prevent, and mitigate harm caused to individuals by digital communications; and to provide victims of harmful digital communications with a quick and efficient means of redress. Where the Act applies Cigna will have regard to the natural justice provisions, and will follow the take down processes set out in the Act.

In the event that #STEPITUPNZ posts about subjects other than Cigna Round the Bays or Cigna’s Insurance Products, Cigna does not necessarily endorse or support the organisation that the content has been sourced from (for instance, a health and wellness blog).  #STEPITUPNZ is simply sharing content that may be useful and valuable to #STEPITUPNZ.

When using the Service or Social Media, please be certain that anything you disclose does not compromise your personal safety. Please don’t provide your phone number, policy number or any other personally identifying information to people you do not know. Don’t continue any conversation online that makes you feel uncomfortable. Protect your safety and privacy.

You agree that Cigna and #STEPITUPNZ, at our sole and absolute discretion, determines whether any information transmitted or received violates these Guidelines, whether any such information should be removed, and whether any member should be blocked from Social Media.


Social Media Competitions

We post separate terms and conditions for social media campaigns that involve a customised entry form or Facebook app.  For #STEPITUPNZ competitions that involve a draw, we put all participants into a numbered spreadsheet and select the winners using